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INSPIRE! Why Customers Come Back
by Jim Champy
“With Jim Champy’s well-proven gift for keen management analysis, today’s essential notions of business transparency, channel and customer alignment, and enduring cultural values become palpable, memorable, and—most important—usable.”
Alan Spoon, Managing General Partner, Polaris Venture Partners
“If you love the game of business, you’d be hard pressed to find a book with more ‘good moves’ per page than INSPIRE!”
Paal Gisholt, President and CEO, SmartPak
“Full of insightful ideas, this book is for those who like winning, who embrace innovation, and who wish to transform how they lead. It is not for the defenders of the status quo.”
Michael Dowling, President and CEO, North Shore-Long Island Jewish Health System
“Jim Champy's short, peppy "Inspire!" contains seven stories of businesses that have thrived in the shadow of large competitors by doing what big companies so often fail to do: actually bothering to please the people who buy their products and services.”
–The Wall Street Journal, April 8, 2009.
New from James Champy: How to make your customers stick with you!
* Inspire a new generation of customers that demands openness, transparency, and authenticity .
* Define a unique value proposition you can use to transform your business or build a great new business.
* By the co-author of Reengineering the Corporation, the 3-million-copy bestseller that changed business!
ABOUT THE AUTHOR:
Jim Champy is one of the leading management and business thinkers of our time. His first best seller, Reengineering the Corporation, remains the bible for executing process change. His second book, Reengineering Management, another best seller, was recognized by Business Week as one of the most important books of its time. Champy’s latest book, OUTSMART!, shows how to achieve breakthrough growth by consistently outsmarting your competition by identifying six powerful new ways to compete in even the toughest marketplace.
Champy is also an experienced manager and advisor. He is currently the Chairman of Consulting for Perot Systems. He speaks and writes with the authority of real business experience and brings pragmatism to the world of business. In this new series of books, Champy looks at what’s working today for high-growth businesses. Champy observes that there is not much new in management, but there is a lot new in business--and a lot to learn from what’s new.
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ABOUT FT PRESS:
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