China Now: Doing Business in the World’s Most D...
This free sample contains the first chapter and access to the full book requires an in app purchase of $16.99.
Turn East-West Relations Into Win-Win Situations
China has more than one billion people. That's one billion potential customers. China Now is your must-have guide to this exciting world of opportunity, written by a top corporate advisor and a renowned business professor who specialize in East-West business strategy. Together, Mark Lam and John Graham have worked with dozens of Fortune 500 companies and thousands of American and Chinese executives, and now share with you their most successful strategies, tactics, and insights.
A comprehensive all-in-one tour of the world's fastest growing market, China Now is filled with everything you need to know about China's people, negotiation styles, culture, history, economics, and business dealings. You'll learn how to plan, where to go, and who to visit for the best results. You'll discover the key differences between various regions and businesses that could make or break the deal.
China Now includes:
•The best regions to do business
•Nonverbal cues and culture-based signals
•Important travel, meeting, and personnel tips
•Laws and regulations on customs, foreign trade, and investment
•Protecting your intellectual property rights
This book will help you master the art of peaceful negotiations-and establish long-term partnerships that profit everyone involved. The advice you'll find here is not only invaluable; it's absolutely essential to the future of your business.
“China Now offers the best negotiation advice now available for cross-border dealmakers hoping to forge value-creating agreements in the world's fastest growing major economy. In an easy, informal style, China Now excels at efficiently conveying a sense of historical context, the dos and don'ts of effective negotiation, and an all-important recognition of critical regional variations.”-James K. Sebenius, Gordon Donaldson Professor of Business Administration, Harvard Business School and Vice Chair, Program on Negotiation, Harvard Law School
“For many American executives China is still inscrutable. Few people writing about doing business in China can provide the academic-practioner and Chinese-American balance that Mark Lam and John Graham provide in China Now. It is a must read for all American managers and executives working with and negotiating with Chinese partners. The book holds the keys for building successful, long lasting business relationships in China.”-Katherine Xin, Editor-in-Chief, Harvard Business Review (China), Professor of Management, Michelin Chair in Leadership and Human Resource Management, China Europe International Business School (Shanghai), and Professor of Leadership and Organizational Behavior, IMD (Switzerland)
App Features:
Included in the app are:
•The complete book
•The complete audiobook synchronized with the text
•Bookmarking capability
•For iPhone/iPod and iPad
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USER COMMENTS:
"This is a good reference book and useful for case study." iPad User
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